For a client I created the colour scheme and icons for a section of their website. The icons are represented in a variety of colours and in a ’rounded’ and flat square format. Together with other graphic elements created they provide a coherent messaging and navigation across a range of topics on the site.
It’s been quite a while since the De Molen website went live, and it was high time for a contemporary update, not least of the sites mobile capabilities. The site is designed in Mobirise, and excepting a few teething problems, I have found it to be a great and reliable tool (just don’t forget to make safety backups of your sites/work every once in a while – sound advice generally I guess).
I have stuck to the formula of keeping the De Molen site unfussy, simple and informative. The addition of a request form in place of the previous email link, has worked particularly well, and i hope the website will generate more visitors to this spectacular corner of the world.
Check it out here: demolenfarm.co.za
Together with two friends I have spend the last year perfecting home brewing – it’s been a road filled with lots of tasty brews (and a few set-backs). Though this is a fun hobby project, I have played around with developing a visual style for our micro-micro-brewery. This is still a work in progress, but I have attached some early sketches and thoughts below.
PS. The 3 Ganders name comes from the alley we brew next to and the number of budding brewers involved.
Creating a basic round logo for an Instagram account promoting flea market finds in Denmark. I wanted to stay with a slightly vintage feel to stay true to the accounts theme, though still making it look fairly modern.
As a gift for my 7 year old nephew I designed a space themed poster to hang on his wall.
I love the slightly vintage feel of the cardboard cut-out effect.
I designed a series of posters to metaphorically reflect different situations a organisation has to navigate in. The two below represent calm sailing and rough seas. The posters were printed in A0 format, and displayed at a global meeting, where the facilitator used them as discussion points during the conference.
One of the more interesting projects I worked on at Lego, was the creation of a scale model of the then newly released Agila to be displayed in Opel show rooms . The car had detailed features inside and out, and measured well over a meter in length. Apologies for the poor image quality.
For a global organisation, I was commissioned to assist with a number of graphic elements for a presentation and a series of electronic documents. Together the documents comprised a model, that could be amended to suit local needs.
In order to illustrate this, I designed a ‘model kit’ comprised of icons, that each represented different elements of the model. Each document had the icon as a clear visual marker back to the model.
The final part of the assignment was formatting and aligning the various documents to present a uniform appearance of the entire model.
In co-operation with a graphic designer, created and distributed 33.000 postcards containing vintage style baggage labels. The labels where die-cut, and could be attached to bags using an elastic band or a piece of string.
The imagery and feel of the hand-outs were re-used in a number of Facebook ads targeting specific groups with an interest in travel.
The picture below is from one of my favourite campaigns I worked on while at LEGO Company in Billund.
The first Harry Potter movie was just out, and LEGO and Warner Bros. wanted a showstopper micro show display to put in toy- and department stores.
The display shows Harry’s journey to Hogwarts and was made entirely from LEGO bricks (why I loved this assignment).
LEGO x Harry Potter